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PureBrow® Brow Powder

A silky‑soft, effortless brow powder that fills and enhances the brows, creating a soft, full, naturally diffused finish

Color: Ash Blonde
Ash Blonde
Neutral Blonde
Medium Brown
Dark Brown
Auburn
Soft Black

Skin-loving ingredients

GLYCERIN

Helps to lock in moisture and maintain healthy hair.

PANTHENOL (VITAMIN B)

Helps to condition and moisturise brow hair.

BORON NITRIDE

Helps to optimise skin adhesion.

Your Questions, Answered

Overall rating: 4.1377244 / 5 from 167 reviews.

AI Generated Review Summary

PureBrow Brow Powder is a soft, cushiony powder that provides a natural, diffused look for fuller brows. Customers appreciate its easy application, natural finish, and realistic shades. While some find the coverage too dark, many praise its ability to define and fill in sparse brows.

Summary topics

  • application ease (8%): Customers loved the easy and effortless application of the eyebrow powder, although some wished for more detail.
  • brow fill-in (19%): Many customers remarked that the brow powder provides a natural and great fill-in for sparse brows.
  • coverage quality (8%): The feedback is varied, with some mentioning great coverage and natural-looking results, while others find it too dark.
  • natural look (21%): A significant number of customers remarked that the product provides a natural look and is easy to apply.
  • color accuracy (22%): Many customers pointed out that the color of the product is great and exactly as seen online.

Review topics: ["color","quality","results","powder","look","texture","hair","brows","coverage","shade","consistency","brush","appearance","container","application","blonde","works","eyebrows","kit","match","gel","brown","finish","compact","lines","jane iredale","tub","ease","brushes","makeup"].

Review highlights

  • "I really liked the natural look and ease of application with the included small brush." — KD
  • "Easy to apply, natural look, great fill-in for sparse brows!" — Heidi T.
  • "I use neutral blonde with my grey/white hair so I don't call attention to my eyebrows with a deeper color." — Lauri H.

Reviews

Excellent products

"Excellent line of makeup! 20 years I have used Jane and the line never fails! I highly recommend this line! The color of the brow powder is excellent and the finish is perfect, the look is beautiful!"

— Deborah D. (5/5)

Brow powder

"Easy to use. Blends and shapes very well. Color is perfect"

— Annmarie A. (5/5)

Great brow powder

"I bought this to try with eyebrow stencils. Although I found the stencils cumbersome to work with, the powder proved to be fabulous to use. I now pencil an outline for my brows, use the powder to fill in and brow gel to set all in place,"

— Melissa K. (5/5)

Good product!

"I really like the color and consistency of this powder. I have about a level 7-brown hair, blue eyes and light-medium skin tone. It’s not too light at all and gives my brows a more natural color."

— Elizabeth L. (5/5)

Pure Brow

"Really like this product as it is so easy to apply and look natural."

— Kathy M. (5/5)

Makeup

"The quality and swiftness of delivery are unbeatable."

— Elaine P. (5/5)

This is not what I expected

"It’s not exactly a power product; to me, it’s more like chalk. Applying it to my eyebrow is quite a challenge, and I have to go over it several times to achieve a decent color. However, the color is quite pretty."

— Tomoko C. (2/5)

No longer brow beaten

"When young I had thick dark brows that I hated -- so bushy. Now with thin white invisible brows how I miss them. I am learning how to combine soft pencil and brushed on powder to create brows; ash tones as opposed to soft darker colors to go with my white hair (darker in the back. ) I love the Jane Iredale brow powder -- subtle color, gives a natural feathery look with my brushes and a real improvement over the gels I had been using. A wonderful product."

— Georgia J. (5/5)

Brow powder

"Easy to apply and stays on all day"

— Cyndia C. (5/5)

Darker in person

"I was very disappointed to receive the product and find it's much darker than the description and I'm not able to use it so it was wasted money for me."

— Tina H. (1/5)

Q&A

Do you still have the brow kit!
GreatShape Eyebrow Kit has been discontinued and we now suggest PureBrow Brow Powder as a comparable alternative!
Is the Ash Blonde warm and yellow based or cool and grey based?
Ash Blonde is warm toned!
Does Ash Blonde or Neutral Blonde have any grey/brown tones in the color?
Neutral Blonde will be a great choice for grey tones!
My original hair color was dark brown, now I'm salt and pepper with a little brown. What color do you recommend?
We suggest the shade Neutral Blonde for you!
I have white hair. I usually use a Light taupe Eyebrow pencil. Does this compact come in more of a taupe, What would the Ash blonde work for me?
Neutral Blonde PureBrow Powder will be a great choice for you!