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PureMatch Liquid Concealer

Versatile, all over liquid concealer that conceals imperfections and evens skin tone with weightless, buildable coverage and an undetectable soft matte finish. 

Color: 1W Fair
1W Fair
2N Fair
3W Light
4N Light
5W Medium to Light
6N Medium to Light
7W Medium
8N Medium
9W Medium to Dark
10N Medium to Dark
11N Dark
12W Dark
13W Deep
14N Deep
15W Deeper
16W Deeper

Skin-loving ingredients

PROPRIETARY BLEND OF OILS & WAXES

Potects skin and prevents transepidermal water loss.

PRICKLY PEAR

Soothes, softens, protects and delivers hydration.

INDIAN DAMMAR

Conditions skin and supports skin elasticity.

Your Questions, Answered

Overall rating: 4.5881147 / 5 from 488 reviews.

AI Generated Review Summary

PureMatch Perfecting Concealer offers smooth application, excellent blending, and a natural finish. It provides great coverage and is versatile for concealing, brightening, and defining. Customers appreciate its perfect shade match and healthy glow.

Summary topics

  • Application (4%): Customers expressed satisfaction with the smooth and easy application of the product, which was mentioned multiple times in the reviews.
  • Blending (12%): Customers expressed satisfaction with the blends, as they found them easy to apply and provide great coverage.
  • Color Match (13%): It was observed by customers that the color of the concealer was perfect for their skin tone.
  • Dark Circle Coverage (7%): Customers loved how this concealer covers dark circles and brightens under eye and blemishes.
  • Finish (4%): Customers raved about the finish, mentioning that it gives their face a smooth and natural look.

Review topics: ["color","weight","feels","problem","results","look","packaging","concealer","texture","skin","amount","match","coverage","shade","circles","blends","formula","eyes","spots","finish","consistency","ingredients","glow","application","customer service","redness","smooth","works","wrinkles","compliments"].

Review highlights

  • "Smooth application, blends well and provides good coverage." — Adele
  • "Pure Match Liquid Concealer" — Renee H.
  • "It is easy to apply, offers great coverage, and the texture is creamy but not too heavy." — Tanya C.

Reviews

Great customer service

"Ordered the wrong color concealer. Different color was shipped out at no cost. No questions asked, and no return of the original purchase required. Amazing!"

— stacey f. (5/5)

PureMatch Liquid concealer is a

"PureMatch Liquid concealer is a must to complete a flawless look! Blends so well and matches my skin tone perfectly! It covers imperfections and highlights undereyes."

— Michelle D. (5/5)

Not good coverage

"concealar does not blend into the skin like they used to. I have used Jane Iredel for over thirty years and your products used to be much better. I have used the maxing base which was wonderful but as I got older I switched to liquid makeup I found it to be too thick and heavy and your lighter prudent did not cover well the same with this concealer."

— Joyce F. (3/5)

it is easy to use

"it is easy to use and blendable with most average skin colours, Bottle form more durable than duo palate. J Wilcox What is Fitspatrick type?"

— Janet W. (5/5)

Works great but don’t love the tube

"The colors are really nice and are long lasting but I don’t like the packaging. The brush is so short that you can’t reach the full amount in the bottle. I’m sure you’re able to access the amount they advertise but it still somehow makes me feel a teeny bit frustrated that I can’t use all of it. It also feels like it’s the same packaging companies have been using for decades without changing the length of the brush. But I guess what matters most is that the product itself works great so I keep buying it!"

— Ma W. (3/5)

Camouflage cover up

"The product works wonderfully. Although after asking for help from customer service picking a color, I got no response. I ended up needing a color in between the two colors I purchased. I am mixing the two now."

— Janice Y. (5/5)

Pure match liquid concealer

"Does a great job hiding dark circles. So far the best I’ve tried."

— Stevie G. (5/5)

a big disappointment!

"I purchased the PureMatch Liquid Concealer upon learning that Jane Iredale's Disappear Full Coverage Concealer had been discontinued, sadly, and I was terribly disappointed: the shade 2N was just right, like Disappear's Light, but the formula is too thick and waxy, doesn't blend in well or let my skin breathe, and wouldn't wash off with my daily Cetaphil cleanser. I'm very much hoping Jane Iredale brings back Disappear!🙏"

— Amy R. (1/5)

Helps hide the bags

"Helps hide the bags"

— Danielle P. (5/5)

Quite pleased

"Quite pleased"

— Linda E. (4/5)

Q&A

Hi, I use Jane Iredale Skintuition Liquid Foundation in shade 36 (Light Medium) and would like to try the PureMatch Concealer. Which shade would be the closest match without being lighter or darker than my foundation: N6 or N8? Thank you
Thank you for asking! We recommend the shade 6N for you in our PureMatch Liquid Concealer.
I ave very dark circles and use Enlighten 1 as a corrector. I still need “help” however. Would this go over the Enlighten?
Great question! Yes, PureMatch Liquid Concealer works beautifully over Enlighten.
I use shade M2 in the Beyond Matte Liquid Foundation. What shade of PureMatch Liquid Concealer would be best to conceal the occasional blemish? Thank you!
Great question! We recommend the shade 5W. We hope you love it!
This is supposed to replace a discontinued blemish treatment cream. There is no mention of ingredients used to actually treat the acne spot. I can’t find any reviews of successful blemish treatment. The discontinued cream actually treated blemishes. What spot treatment can I use to treat my occasional acne blemishes?
Thank you for asking! There are some skin loving ingredients used to target blemishes in PureMatch Liquid Concealer. Neem Seed Oil is known for its antimicrobial and antibacterial properties, making it effective for acne prone skin. Sal Tree Resin helps soothe and calm the skin, reducing irritation and promoting balance. I hope this helps!
I wear Skintuition #34. What Purematch concealer will work best. Thank you
Great question! We suggest the shade 8N for you.